Representation for Accommodation and MICE
Our dedicated sales and marketing team will thoroughly research your local business sector, identifying the best corporate targets. We’ll handle RFPs and all local market solicitation, building repeat corporate bookings year on year.
Let us target leisure travel agencies and build direct sales for your property. Good relationships will help with the former and our experience as hotel owners is invaluable in building the latter. The meetings industry is hugely lucrative and cultivating solid contacts with your local corporates is key. We’ll reach out to local business, research new opportunities and keep bringing new clients into the property. We’ll also access our network of Venue Placement Agencies, maximising your brand exposure.
Reputation Management
You clearly want to penetrate the market as effectively and directly as possible. You want guests to return year after year, telling their friends of their memorable experiences.
Our Business Development Division has years of experience in providing exceptional services to hotels. We begin by working with you to conduct a thorough analysis of your current sales & marketing strategy and collateral. We use this to co-create a detailed sales & marketing plan per market segment.
Our proven record demonstrates that results have been positive. The hotels we operate consistently out-perform their competition, even in very challenging markets.
Digital Marketing
A complex skill, digital marketing is a vitally important part of your business. Managed incorrectly, the damage to your brand can be catastrophic. Managed well, your cost of sale reduces and your brand loyalty grows. Our focus is on driving business to your hotel and we know how much it should cost. With expertise in SEO, PPC, Google AdWords, Tag Manager and more, DBI Hotels can effectively manage your digital marketing spend.
Revenue Management
DBI Hotels is a regional leader in hotel revenue management, with our on site or remote revenue management services we help independent hotels increase their profitability. Our hotel yield and revenue specialists implement proven techniques to grow RevPar, TrevPar and GopPar results.
You will have the benefit of our highly skilled Revenue Management Team, who will work closely with your existing team to advise them on revenue management and distribution solutions, helping you to ensure maximum profits. In some cases, we can even completely take over this functionality, leaving you with one less challenge. Our team will assist you in developing a clear business strategy to generate and maximise demand. This will help you gain visibility and increase market share.
Branding, Design & Web Development
Your brand is your message to the world. It conveys your values, your culture and your reputation. It must be carefully crafted and skillfully communicated. DBI Hotels creates strong brand and visual identity designs and stories that will help your hotel stand out from the competition.
In todays world a highly functioning, attractive website is key. DBI Hotels ensures your hotel puts forward its best online presence by using consistent brand guidelines and captivating copy.
Social Media Management
In todays world social media is a powerful marketing tool which can’t be ignored. Having a strong online presence will increase your hotels visibility and brand awareness. DBI Hotel Management is able to manage your social media profiles, planning specific social media campaigns through Facebook, Instagram, Twitter and more.
Contact DBI Hotels
If you are interested in any of our services listed here, please contact DBI Hotel Management to arrange a free consultation.